Overview

If you're looking for a customizable CRM system with advanced (and affordable) marketing tools, Act! is a good choice. For more than 30 years, Act! has been finetuning its product and implementing new features based on the clients' needs. In some ways, the platform shows its age, such as the dated UI. But it doesn't lack for new and innovative marketing tools.
vСita is an all-in-one customer service and business management software designed for service providers, specifically SMBs and professionals such as lawyers, accountants, educators, consultants, fitness trainers, coaches, photographers, among others. The cloud solution combines essential tools to help users manage their everyday business activities and operations such as calendar and online scheduling, client portal, client management, billing and invoicing, lead generation, and email and SMS marketing. With vcita, you get in one platform functionalities to handle CRM, marketing, booking, appointment and scheduling, client communication, online payment, and more.

Ease of use

Act! does not rate highly for user-friendliness. Virtually no aspect of the tool is intuitive, including setting up your homepage and dashboards. You will require training or at least a video session just to get up and running. Act! has a gray, dated look and feel and clunky navigation. The interface also feels crowded, and it's hard to find what you need. The CRM features powerful marketing tools, but none of them are easy to use--even once you've learned how to operate them. Competitors like HubSpot and Keap offer similar tools that are simple to use. However, Act! is much more economical. This CRM presents a clear line in the sand--do you prefer usability or affordability? Almost no other CRM provides the extensive marketing features for this price tag.
vCita has an intuitive interface, making it easy to keep client notes, appointments, invoices, and payment history in one place. Plus, the mobile version isn’t just an afterthought. vCita has taken care to ensure you get a fully functional CRM in the palm of your hand. However, users struggle with the lack of customer support and overall improvements to the platform. Updates are mostly cosmetic, with few enrichments to the set of features. vCita also has few integrations unless you subscribe to their Platinum Plan. It’s best to make use of their free-trial and ensure vCita CRM has the functionality you require in-house.

Support

Several support channels are available via email, chat, and phone. In addition, Act! has a Quick Start Guide with the steps for the initial setting-up of the system. It gives you information on how to create new contacts, groups, and opportunities and how to import your data and set up marketing automation. There is also an extensive video library of tutorials. The Act! a blog is another helpful tool with tips on developing your business and building up a successful strategy.
Customer support is highly dependent on your package. The Essentials package offers email support, the Business package comes with email and phone support, and the Platinum package features priority support. On the bright side, there are a few high-quality video tutorials available on YouTube, a well-organized FAQ section, and a dedicated blog that offers a variety of topics.

Who is it for?

Act! is best for small to medium-sized businesses that want advanced marketing tools at a fraction of the cost. Act! CRM will help you apply the right marketing strategy and multiply the number of your clients. API-supported software gives you the chance to integrate any app even if the system does not manually support it. However, users should allow for a significant learning curve and training time. You can try it free for 14 days to see if the system's benefits outweigh the outdated UI.
vСita is an all-in-one customer service and business management software designed for service providers, specifically SMBs and professionals such as lawyers, accountants, educators, consultants, fitness trainers, coaches, photographers, among others.

Ease of Use

3.7
4.4

Support

3.5
4.2

API Access

yes
yes

Free Trial

yes
yes

Free Version

no
no

Contact Management

yes
yes

Molile Access

yes
yes

Task Management

yes
no

Social Integration

yes
yes

Email Marketing

yes
yes

Analytics & Dashboard

yes
yes

Lead Management

yes
yes

Marketing Automation

yes
yes

Already made a decision about the best CRM for your business?

To conclude, both solutions are worth your attention for boosting the business processes and enhancing the team performance.

Brief Comparison

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