Overview

Bitrix24 is a full-featured CRM platform with a free version for unlimited users. It offers an extensive set of tools for sales, service, and marketing. As such, Bitrix24 can feel large and unwieldy to use--the interface is crowded with features. This presents a steep learning curve, and training will be necessary. However, few vendors offer such a full sweep of CRM features at such a great price.
LeadSquared understands that field sales is a complex process. The CRM tracks all activities undertaken in the field, such as sales calls, meetings, presentations, and records time spent on each activity. Managers can also generate sales reports based on various parameters, such as sales goals, sales forecasts, average deal size, and top deals. LeadSquared can also streamline all of your communication channels into a single platform. Simply click on a client record to see all customer touchpoints, from social media to phone calls to email and more.

Ease of use

Bitrix24 specializes in team management. After creating an account, you can invite your staff to the platform, assign tasks and see each other's progress on a multifunctional dashboard. The dashboard and overall layout of the CRM can be confusing, however. One of the particular design failings is you cannot remove options--you can only add more, creating a crowded UI.
LeadSquared has many advanced features for sales. Training is advised so you can make the most out of this sophisticated sales tool. The UI looks a little dated, and users complain of the uninspired layout. However, it's a reliable system with a wealth of features to speed up your sales cycle, nurture leads, and make your sales reps' lives easier. Free trials and demos are available so you can judge for yourself. The CRM also has one of the highest-rated customer support teams in the industry.

Support

The Bitrix24 knowledge database is extensive, and you can answer most of your questions there. The articles are divided by topics and creation date, so it is easy to navigate. The blog also provides valuable insights on getting the most out of Bitrix24. Bitrix24 even has its own YouTube channel with tutorials on CRM use. Training courses for developers and administrators are available. And if you still can't find an answer to your questions, they offer email support.
You get real-time updates to your customer profiles, such as call time details, connected calls, unanswered calls, notes, text conversations, emails, and more. This creates a deep knowledge of every customer and prospect, allowing you to deliver a relevant sales pitch or a targeted marketing campaign. LeadSquared even records telephone calls.

Who is it for?

Bitrix24 offers a rich feature set that can meet the needs of businesses of every size and industry. However, smaller organizations may find themselves overwhelmed by too many features. You can make use of the free version or set up a free trial of their paid plans to see if it's the right fit for you.
LeadSquared is used in education, travel, real estate, financial services, health & wellness, IT services, business services, software, marketing agencies, event management and online businesses.

Ease of Use

3.7

Support

3.8

API Access

yes

Free Trial

yes

Free Version

yes

Contact Management

yes

Molile Access

yes

Task Management

yes

Social Integration

yes

Email Marketing

yes

Analytics & Dashboard

yes

Lead Management

yes

Marketing Automation

yes

Already made a decision about the best CRM for your business?

To conclude, both solutions are worth your attention for boosting the business processes and enhancing the team performance.

Brief Comparison