Overview

Not every business needs a large software solution. Capsule has positioned itself as a stepping-stone for companies that don't require the complexity of a full-blown CRM system. It is a paired-down platform that will manage your contacts and boost sales performance--but not much else. If you need a CRM that also serves customer service and marketing teams, this isn't your CRM. But if all you need is a straightforward sales CRM with a great mobile app, Capsule CRM may be just the right fit. You can try their free version or a 30-day trial of the paid version to assess whether Capsule CRM covers your needs or not.
LeadSquared understands that field sales is a complex process. The CRM tracks all activities undertaken in the field, such as sales calls, meetings, presentations, and records time spent on each activity. Managers can also generate sales reports based on various parameters, such as sales goals, sales forecasts, average deal size, and top deals. LeadSquared can also streamline all of your communication channels into a single platform. Simply click on a client record to see all customer touchpoints, from social media to phone calls to email and more.

Ease of use

This cloud-based system combines easy-to-use sales tools and basic reporting capabilities. After you register, you get a login that's accessible from any device. Once you upload your contacts, you get an interactive profile for all your clients. You can view and filter contacts by deal stage, last contact, account value, and more. You can also make notes on the file, attach documents, and track the contact through the sales process. Capsule also makes task management a breeze, by organizing your to-dos and assigning automatic alerts and reminders. You'll be able to focus on precisely what you need to do right now. One of the main shortcomings of the system is the caps on storage for free users. With only 10 MB available for two users, you may outgrow the free version quickly. Capsule CRM also has a limited number of integrations, and you will need a paid subscription to access them.
LeadSquared has many advanced features for sales. Training is advised so you can make the most out of this sophisticated sales tool. The UI looks a little dated, and users complain of the uninspired layout. However, it's a reliable system with a wealth of features to speed up your sales cycle, nurture leads, and make your sales reps' lives easier. Free trials and demos are available so you can judge for yourself. The CRM also has one of the highest-rated customer support teams in the industry.

Support

Customer support is available to all Capsule users, even without a paid subscription. You can fill out a help ticket through the website or email or tweet your concern. Support hours are during regular business hours, Monday - Friday. You can also help yourself using online resources such as blogs, how-to videos, articles, and guides.
You get real-time updates to your customer profiles, such as call time details, connected calls, unanswered calls, notes, text conversations, emails, and more. This creates a deep knowledge of every customer and prospect, allowing you to deliver a relevant sales pitch or a targeted marketing campaign. LeadSquared even records telephone calls.

Who is it for?

The strongest attribute of Capsule CRM is its simplicity and, accordingly, ease of use. You get just enough functionality to manage contacts and boost your sales cycle. There are no complicated dashboards or endless customization options. But if you need marketing and customer service tools, phone support, or advanced reporting options, this software is not the best match for your business.
LeadSquared is used in education, travel, real estate, financial services, health & wellness, IT services, business services, software, marketing agencies, event management and online businesses.

Ease of Use

4.6

Support

4.5

API Access

yes

Free Trial

yes

Free Version

yes

Contact Management

yes

Molile Access

yes

Task Management

yes

Social Integration

yes

Email Marketing

yes

Analytics & Dashboard

yes

Lead Management

yes

Marketing Automation

yes

Already made a decision about the best CRM for your business?

To conclude, both solutions are worth your attention for boosting the business processes and enhancing the team performance.

Brief Comparison