Overview

Salesforce is the most advanced CRM on the market. It comes with a long list of innovative features for sales, marketing, and service teams. It also offers business modules, or "clouds," for industries such as healthcare, media, and the public sector. This makes for a complex, enterprise-grade CRM system that can serve businesses of every stripe.
Copper CRM is designed to work in perfect sync with the Google suite of office tools. You can expect effortless integration between Google and Copper, along with an interface that mimics Google's design principles. Onboarding is easy, and much of this CRM's functionality can be accessed right out of your Gmail account. Users can also relax knowing Copper CRM has passed Google's rigorous standards for security and functionality.

Ease of use

Once you master its handling, Salesforce opens up in all of its glory. But learning the ropes will take time and training; this is not a small, out-of-the-box CRM solution. Salesforce's commitment to innovation also means the CRM continuously adds more features, so there's always something new to learn. The interface itself is intuitive and well-designed, but some users trip over the mountain of features.
Copper CRM gained popularity for its high performance, top-level security, and easy integration with Google. It lacks some advanced features and instead focuses on usability, Google integrations, and sales features. Copper CRM has enough functionality to manage your leads, interact with them, and control your tasks, events, and opportunities. You can connect to your Gmail to import your data and contacts. In addition, you can use Google forms to pull in data from other sources, like your website. As for reporting tools, you can track your sales and revenues, set goals for your team, and analyze missed opportunities. The mobile version lets you conduct business from anywhere.

Support

Salesforce offers three plans for customer service. The free support is limited to tech support and online resources. For tech support, simply submit an online support ticket. Free online resources are extensive and include demos, Trailblazer Community, and self-help portal, among others. The paid plan is 30% of your net subscription and offers 24/7 support, expert coaching, and developer support. You can also get a customized signature support plan. The price depends on the complexity of your support needs.
Customer support is provided via email with a 24-hour response time. Copper's Help Center contains articles, a search feature, videos, and webinars. You'll be able to learn the basics of navigating the platform there. Copper also provides a community forum.

Who is it for?

Salesforce's mission is to bring companies and their customers together. In theory, every customer-centric business can benefit from the Salesforce platform. However, the size and complexity of this CRM may be overwhelming for smaller organizations. You can do a free trial of the software and see for yourself.
For Google-based businesses, Copper CRM is one of the best choices in terms of integration, functionality, and price. With a choice of three subscriptions, it can meet the needs of small to medium-sized sales teams. So, if your success strategy relies on leveraging Google products, Copper CRM will help you get the most out of them by providing a seamless platform for integration.

Ease of Use

4
4.5

Support

3.9
4.3

API Access

yes
yes

Free Trial

yes
yes

Free Version

no
no

Contact Management

yes
yes

Molile Access

yes
yes

Task Management

yes
yes

Social Integration

yes
yes

Email Marketing

yes
yes

Analytics & Dashboard

yes
yes

Lead Management

yes
yes

Marketing Automation

yes
yes

Already made a decision about the best CRM for your business?

To conclude, both solutions are worth your attention for boosting the business processes and enhancing the team performance.

Brief Comparison